THE CARPET TALE: Establishment and initial marketing of a new cross-border tourist product connecting the regions of Pirot and Chiprovtsi through their shared carpet-making traditions
|Priority axis / Specific objective:||1.2 Cross-Border Touristic Product:|
|Type of project:||Soft|
|Project duration in months:||15|
|Project final contract amount:||128224.80 €|
|Project EU co-financing rate:||85.00 %|
|Project start date:||12.06.2020|
|Project end date:||11.09.2021|
|Project intervention field:||094 - Protection, development and promotion of public cultural and heritage assets|
The main project objective is creation and initial development of a brand new tourist product entitled “The Carpet Tale”.
The project deliverable will be a viable touristic product, achieved as a result of:
The target groups include the touristic and services businesses operating in the target regions: mainly SMEs, in particular microenterprises (family hotels, guesthouses, restaurants, craft workshops, local souvenir sellers), travel agencies. The direct beneficiaries are the two partnering Museums. Final beneficiaries are the proactive and forward-thinking Museum visitors, both locals and tourists. Particular attention shall be paid to the opportunity to attract families with children from Bulgaria and Serbia as well as other EU member states.
International Business School
Chiprovtsi History Museum
Pirot Museum of Ponishavlje